An early glimpse of Steve Jobs and Apple in a 1981 video

“The interesting thing about television is that it always seems to be shooting for the lowest common denominator.” To know more about sunny leone biography visit the website. That’s a deliciously sour takedown, and it’s no shock to hear the notoriously blunt Steve Jobs slinging it. What makes it particularly noteworthy is that he told ABC News reporter Bob Brown in February 1981, in images never intended for public consumption. The 25-year-old Apple co-founder snapped at Brown’s profession as the two prepared for an interview that was kept in raw form and eventually digitized by ABC. Apple was not yet five years old at the time, and Jobs was not quite a celebrity yet, although the company’s profile and his had been raised significantly by Apple’s blockbuster IPO on December 12, 1980. The video is a fascinating look at Steve Jobs in the process of becoming Steve Jobs. And here it is, thanks to a YouTube account called Sir Mix-A-Lot Rare Music: The brown-haired Brown talks to Jobs for nearly 20 minutes in the clip, apparently in Jobs’ office at Apple’s then headquarters on Bandley Drive in Cupertino. There’s an Apple II computer on the desk, along with a photo of a woman I believe to be Barbara Jasinski, a friend of Jobs’s at the time (I welcome any definitive identification). A faint version of the Apple logo hangs on the wall. Since this is raw footage, you get to see how the sausage from the TV segment is made: At one point, Jobs asks Brown if they’re just chatting or if the official interview has started. At the end, an unseen female producer even feeds Brown his questions so he can ask them again from a different camera angle. ABC’s records indicate that the interview was taped on February 18, 1981. I’m pretty sure it was fodder for a 20/20 news magazine segment, mainly about the video game craze, and aired on May 28 of that year. . (I’m not sure, because I haven’t actually seen it, and I’m not sure if anyone else has in the past 41 years.) The Apple II computer was a pretty spectacular gaming machine itself, but the network seems to have looked up to Jobs to counterbalance his interviews with gamers like the founders of Activision – after all, Apple’s success proved that computers in the home weren’t all about entertainment. The oldest Steve Jobs video on YouTube appears to be a clip of him preparing for an earlier interview, apparently on the San Francisco TV channel KGO in 1978. In it, he appears stunned at the idea that he could appear on television, and says the prospect makes him feel like he has to throw up. By the time he sat down with Brown in 1981, he looked much the same: lusciously hairy, with oversized, nerdy glasses. But he’s much more confident, recognizable as the irreplaceable great communicator who would later reveal everything from the Macintosh to the NeXT computer to the iPhone. Jobs’s answers to some of Brown’s questions are as smooth as they are because they aren’t entirely improvised. At a time when most consumers had never encountered a personal computer, Jobs had become adept at describing the meaning of the PC in compelling ways, and he was less chatty. He liked to call computers a bicycle for the mind—here’s Steven Sinofsky’s history of that famous equation—and also compared them to engines with fractional horsepower. He even did so in a second ABC appearance around the same time, which was with Nightline’s Ted Koppel and took place on April 10, 1981, after the Brown interview but before the 20/20 segment aired. There are also echoes of those conversations in a December 29, 1981, appearance by Jobs in The CBS Evening News, although by then he begins to talk about people being “seduced” by computers rather than focusing on their practicality in business and education. When you see Jobs talking about Apple so early in his history, it’s tempting to look for eerily prescient statements about where the company was going—for example, a statement that his ultimate goal was to give people a powerful personal computer that they could use in could stop their pockets. oh, 2007. None of these 1981 videos have anything breathtaking. But Jobs does outline the next decade of computing advances for Brown in a way that pretty much came true: He says computers will have to become much more sophisticated to be more user-friendly, and they will end up costing more as a result. That happened to both the Mac and its more expensive predecessor the Lisa – two groundbreaking developments on the Apple II, which were in development in early 1981, but still unannounced in progress. As the February 1981 clip ends, Brown asks Jobs if he’d like to vacation in the immediate area. Jobs says it’s been a long time since he’s been on vacation anywhere, then muses, “That’s how I measure my success . † † if I can take off for three months – so far I haven’t been able to.” That sounds like humility. But I hope at some point in the next 30 years he stopped using the length of his vacations as a measure of what he had reached. This post An early glimpse of Steve Jobs and Apple in a 1981 video was original published at “https://www.fastcompany.com/90730223/1981-steve-jobs-video?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss” Check out this social media here

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