Job Opening for Casino Content Writer in Catena Media (Pennsylvania)

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Job Category : Content Writing
Company Name: Catena Media
Position Name: Casino Content Writer
Location : Pennsylvania
Job Description : SCOPE OF THE JOB: The Casino Content Writer will primarily optimize content for SEO and develop resources focused on casino content (US and Canada). The Casino Content Writer will also be responsible for writing 2-3 articles per week, mostly promotional in nature relating to online casinos. The Casino Content Writer will be responsible for updating 8-10 pages per week, writing 2-3 promotional articles per week, and creating 2-3 new evergreen resources per month. While many evergreen page updates will be assigned by Managing Editors and/or the Content Manager, the person in this role is also expected to pitch ideas for weekly content as well as evergreen resources for our target audience. This is a fully remote position. Preference will be given to candidates based in PA, NJ or Michigan. YOUR CHALLENGE: Assist with page updates as needed for core sites, including copyediting and optimizing pages for SEO. Create promotional and news content related to online casinos, land-based casinos, sports betting, lottery, poker and other topics as needed. Pitch weekly ideas for evergreen content and new page resources that cater to PA sports bettors and online casino, lottery and poker players. Research and write evergreen content for our target audience, adhering to the Catena style guide and SEO best practices. Work with Evergreen, SEO and Content teams to identify resource needs and create new content. Reach out to press contacts and industry reps at casinos and sportsbooks for research on occasion. TO DO IT, YOU WILL NEED: Two- or four-year college degree. At least three years of writing experience, with ability to produce published writing samples. Proven ability to produce clear, concise copy on a consistent basis. Ability to work under tight deadlines while maintaining attention to detail. Ability to follow Catena style guide and maintain best practices in terms of SEO. Ability to think independently and creatively. Strong copyediting skills and knowledge of AP style. Great communication and organization skills. Proven understanding of SEO best practices. Past experience writing about the gaming industry in general and sports betting or online casino. Advanced SEO knowledge and experience optimizing content for SEO. Copyediting experience. Familiarity with WordPress or other content management systems. Experience with content creation, design or multimedia is a plus. Previous marketing experience is a plus. Project management skills are a plus. Evening or weekend work may be required on occasion. Writers may occasionally be asked to travel to sites or events in the course of the job. Prolonged periods sitting at a desk and working on a computer for long periods of time. The job description doesn’t imply an employment contract, nor is it intended to include every duty, task or instruction for which the employee is responsible. Other tasks may be assigned, based on business needs and the department supervisor’s request.
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