Job Opening for Digital Content Specialist in E-Switch (7153 Northland Drive North, Brooklyn Park, MN 55428)

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Job Category : Content Writing
Company Name: E-Switch
Position Name: Digital Content Specialist
Location : 7153 Northland Drive North, Brooklyn Park, MN 55428
Job Description : At E-Switch, we attribute much of our success to our employees. We are searching for a highly qualified digital content specialist to join the E-Switch team. In this role, you will use your communication, image editing, and web analytic skills to increase our audience engagement, primarily through blogging, creating content for our website, and contributing to our social media platforms.The position offers a variety of responsibilities and professional growth. This individual will contribute by assisting the Marketing Manager in the day-to-day activities to promote the E-Switch brand and support the sales channel and business objectives. The ideal candidate will have prior experience with a wide range of marketing functions and must be an organized multitasker able to handle many diverse projects at once and meet tight deadlines.What does this job look like daily?Manage the distribution of content through monthly e-newsletter, targeted campaigns,social media platforms – Twitter, LinkedIn, YouTube – write relevant content for website blog, video scripts, sales collateral, industry articles and press releases.Drive SEO and SEM best practices, analyze performance indicators to measure and monitor effectiveness of created content.Research, collaborate with other departments and present content ideas and goals, pitch ideas to marketing team.Update website – post NPI series with video, upload certification documentation, revised datasheets, 3D models, and address error message items.Maintain health of website – monitor page ranking to improve content with keywords and meet audience readability level, remove toxic backlinks, and fix broken links.Maintains Constant Contact database for marketing and assist with sales CRM platform.Produce sales/marketing presentations to support quarterly webinar, setup online customer meetings in cooperation with sales and marketing teamsSupport Marketing manager on all distribution channel efforts, public relations, research of competitive products, and on-going projects.Duties as assigned.Knowledge and Skills to be successful: AA or BA in Marketing, Mass Communication, Computer Science, Graphic Design, Journalism, English, Business or equivalent schooling and experience.3-5 years’ experience in marketing, content writing, SEO execution, and optimizing Google AdWords campaigns.Strong knowledge of website analytic tools (e.g., Google Analytics, SEMrush).Experience with content management software – Word Press (preferred), website/landing page design and page optimization.Working knowledge or HTML, CSS, PHP, or JavaScript experience.Experience in Adobe Creative Suite® (Photoshop, Illustrator, Dreamweaver, Premiere Pro, Apple Final Cut Pro® or equivalent.Computer literacy with advanced usage skills of MS Excel, PowerPoint, and Word.Strong time management skills, self-motivations, marketing creativity, detail orientation, solution-orientation, commitment to meeting deadlines and ability to work independently as well as in a team environment.Industry experience (Electronic/Electronic Components) is helpful.Why work for us?E- Switch offers a full compensation package including:Competitive salary based on experienceMedical, Dental, Vision, Life InsuranceShort- and Long-term disabilityHoliday pay & Paid Time OffVTO (Volunteer Time Off)401KJoin our team!!E-Switch, headquartered in Minneapolis, Minnesota, has been delivering quality electromechanical switches to the telecom, high tech, medical, electronics, instrumentation, industrial, audio/visual, appliance and consumer markets since 1979. With international offices in Singapore and Hong Kong, E-Switch’s global reach includes North America, Europe, Asia and Latin America.Job Type: Full-timeJob Type: Full-timeBenefits:401(k)401(k) matchingDental insuranceEmployee assistance programFlexible scheduleFlexible spending accountHealth insuranceHealth savings accountLife insurancePaid time offProfessional development assistanceReferral programVision insuranceSchedule:Monday to FridaySupplemental Pay:Bonus payAbility to commute/relocate:Brooklyn Park, MN 55428: Reliably commute or planning to relocate before starting work (Preferred)Application Question(s):How many years of Electronic/Electronic Components experience do you have?Education:Bachelor’s (Preferred)Experience:Social media marketing: 3 years (Preferred)content writing: 3 years (Preferred)SEO execution: 3 years (Preferred)HTML, CSS, PHP, or JavaScript: 3 years (Preferred)Adobe Creative Suite: 3 years (Preferred)website analytic tools: 3 years (Preferred)Work Location: One location
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