|Job Category :||Content Writing|
|Company Name:||Financial Information Technologies LLC|
|Position Name:||Marketing Content Writer|
|Location :||Tampa, FL 33607|
|Job Description :||Join Fintech in Tampa as a Marketing Content Writer! Fintech is the leading business solutions provider for the beverage alcohol industry, empowering alcohol suppliers, distributors, and retailers with smart solutions that simplify beverage alcohol management. Our unique, thriving company culture promotes collaboration and growth at every level, and our comprehensive employee benefits have earned Fintech the title of a Tampa Bay Times Top 100 Workplaces for 2020 and 2021. The Marketing Content Writer is responsible for the building and execution of the content strategy. Working directly with the Digital Marketing and Campaign Managers, this individual will create and collect content that supports increased website traffic, brand awareness, and lead generation for the company and defined business lines. Essential Functions: Execute blogs, client highlights, testimonials, press releases, case studies, white papers, and other assets that will increase company awareness, lead generation, and SEO Build and implement a content strategy that will support marketing goals Manage the blog, news, news feeds, and events on the website Work with team on email and landing page editing Complete submissions for four or more recognitions annually Governance over content consistency of brand voice, style, and tone Manage editorial calendars and execute on opportunities to contribute Maintain an up-to-date industry media contact list Newsletters – one per month – increase readership and website traffic Build relationships with industry marketing partners and grow our reach through co-branded content creation Written and video testimonial collection Work with Digital and Social Media & Email Marketing Managers to track engagement and develop KPIs directly linked to the content strategy Research content and consumer trends to ensure that content is relevant keeping up to date with content trends, consumer preferences, and advancements in technology Other assigned responsibilities as needed Qualifications: Bachelor’s degree in literature, journalism, marketing, communications, or similar A minimum of three years of experience in content creation, marketing, communications, or similar A portfolio of published work Familiarity with content management systems such as WordPress Good knowledge of content and layout design tools such as Adobe and InDesign Excellent computer skills with MS Office and Google Suite Good knowledge of various content platforms such as social media, blogs, and print media Strong understanding of content practices such as SEO, SMO, and PPC Excellent written and verbal communication skills The ability to keep abreast of content and consumer trends and advancements in technology Familiarity with Yoast and Surfer SEO a plus An understanding of CRM solutions such as Salesforce and HubSpot a plus Our Benefits: Employer Matched 401K (Up to 10% of Employee Salary) Company Paid Medical Insurance Option (Employee and Dependent Children) Company Paid Dental Insurance Option (Employee only) Company Paid Vision Insurance Option (Employee only) Company Paid Long and Short-Term Disability Company Paid Life Insurance Employee Recognition Program 18 Paid Vacation Days a Year Six Paid Holidays Business Casual Dress Code Check out com for more information! We E-Verify. Fintech is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. Fintech’s management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, access to facilities and programs and general treatment during employment. Fintech is a Drug-Free Workplace.|
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