|Job Category :||Content Writing|
|Company Name:||Spire Inc.|
|Position Name:||Senior Brand Writer|
|Location :||St. Louis, MO 63101|
|Job Description :||Company OverviewAt Spire, we believe energy exists to help people. To enrich their lives, grow their businesses, advance their communities. It’s a simple idea, but one that’s at the heart of our business. We’re dedicated to understanding our customers’ needs and goals to better serve them today and tomorrow. That’s why we’re always looking for driven, collaborative people to join our team. Because we believe that offering our customers the best service means bringing together the best people.And we find the best by hiring those who share our values of safety, inclusion and integrity, and demonstrate our four essential behaviors that bring the Spire culture to life:*We Collaborate: We reach across boundaries to connect with each other and deliver on our promises. We put teamwork first, knowing that our collective energy makes us stronger.We Care: We create good memories by treating people how we want to be treated. We are inclusive, respectful and kind. We actively create a caring culture that feels like a handshake at the front door.We Advance: We are active learners who never stop looking for ways to innovate and improve ourselves, and our company. We embrace ongoing development and process improvement with passion and tenacity.We Have Perspective: We strive to gain additional perspective about Spire’s business and the ever-changing energy industry. We know that every employee plays an important role in Spire’s success, and we give our best to better understand how to help move the company forward.By living our values and behaviors every day, we strive to create an environment where every employee feels welcome, respected and valued.*Summary*The Senior Brand Writer/ Voice and Verbal Identity Lead strategically leads, develops and maintains Spire’s distinctive brand voice across communication channels. This person is on the Creative Services team and supports content development by writing strategic communications for print, digital, social and video channels that advances Spire’s culture and drives company growth. The ideal candidate is an accomplished writer who can effectively inspire, think strategically, work quickly and thrive in a highly collaborative, fast-paced, agile environment. Humility, teamwork and collaboration are core behaviors needed to excel in this position.Duties and ResponsibilitiesManage Spire’s brand voice across communication channelsWrite content for a variety of communication channels, including print, digital, social and videoWrite and edit content that’s consistent in tone, voice, messaging and feelingWork cross-functionally with the creative team and integrated marketing and communications team to support strategic brand positioning across communicationsWrite executive communications, ensuring leadership letters, presentations, videos, annual reports, sustainability reports and other materials meet voice and messaging standardsProvide copy direction, feedback and support to content creators and freelancersUphold and champion the brand’s positioning, voice and messaging standardsMaintain and ensure high standards of copywriting, including AP standardsLead the Verbal Identity Center of Excellence, serving as a resource, mentor and coach for verbal identity guidelines across the teamLead the evolution of the Spire brand voice, ensuring new ideas and concepts align with existing standards while advancing the brandBuild strong relationships with team members to best meet company goalsEssential Characteristics and CompetenciesAbility to demonstrate the core and job category competencies: customer-focused, results-driven, teamwork, communications, adaptability, initiative, problem-solving, and qualityAbility to lead by example in support of the company’s essential characteristics and values: strong ethics and integrity, dedication to a safe work environment, commitment to a diverse workforce that recognizes and respects every individual’s unique skills and perspectivesSupervisory ResponsibilitiesNoneRequired Education (certifications, licenses)Bachelor’s degree in journalism, English, communications, business or related field requiredRequired knowledge, skill and abilitiesA minimum of 10 years of experience writing for a variety of communication areas such as employee communications, customer communications, marketing and brandingAbility to demonstrate the core and job category competencies: customer-focused, results-driven, teamwork, communications, adaptability, initiative, problem solving and qualityAbility to lead by example in support of the company’s essential characteristics and values: strong ethics and integrity, dedication to a safe work environment, commitment to a diverse workforce that recognizes and respects every individual’s unique skills and perspectivesDemonstrated experience strategically managing the verbal identity of a brand across internal and external communication channels; including, but not limited to writing B2C and B2B brand messaging, advertising, web content and SEO writing, email marketing, video storytelling, employee communications and customer communicationsA strategic thinker with an integrated marketing and communications background who can tell a concise, cohesive, compelling brand storyProficiency with crafting customer-centric brand communicationsDemonstrated experience with strategic brainstorming, creative brief development and creative executionAbility to work on multiple projects simultaneously and effectively juggle diverse writing demandsAbility to work effectively with senior leadersAbility to work collaboratively with cross-functional team membersAbility to give and accept feedback in a constructive mannerStrong listening, problem-solving and decision-making skillsExcellent communication and organizational skills, including the ability to prioritize tasks, communicate progress and meet demanding deadlines, while seeing the big picture and understanding the interdependenciesStrong interpersonal skills with a relentless focus on teamwork and having a positive, caring attitudeProficient using Microsoft Office (i.e., Word, PowerPoint, etc.)Experience in video production, including script writing and storyboard development is a plusPhysical demands, environment and scheduleWork is performed in a shared, open-office environment.Evening and weekend hours may be necessary in order to meet critical project deadlines*Posting Requirements*We accept online applications through our career site at jobs.spireenergy.comDisclaimer: The above statements are intended to describe the general nature of the level of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified. To perform this job successfully, an individual must be able to perform each duty and responsibility satisfactorily. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Spire Inc., and its subsidiaries are an Affirmative Action and Equal Employment Opportunity employer.Job Type: Full-time|
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