|Job Category :||Content Writing|
|Company Name:||Bennett Motor Express|
|Position Name:||Social Media Content Specialist|
|Location :||1001 Industrial Pkwy, McDonough, GA 30253|
|Job Description :||Join a multidisciplinary marketing team at a dynamic, woman-owned transportation and logistics leader based in McDonough, GA. We are looking for a highly creative Social Media Content Specialist to be responsible for contributing to and executing a social media strategy that will increase Bennett’s social media presence and improve our marketing efforts. This person will also serve as the primary facilitator for social media conversations by responding to comments in a timely manner. Job Duties Provide social media strategy and oversight for the Bennett Family of Companies. Create and post engaging, high-quality content for Bennett’s social media platforms. Manage social media platforms; Idea generation, content and video creation, planning and scheduling of social media content. Monitor SEO and user engagement and suggest content optimization. Stay up to date with the latest social media best practices and technologies. Bachelor’s degree in Marketing, Mass Communication, or a related field preferred Minimum 3 years of experience as a Social Media Content Specialist or in a similar role Good understanding of social media KPI’s and SEO Must be highly able to work independently and efficiently on multiple projects to meet tight deadlines Must possess excellent and professional grammar and written communication skills Must be able to write content and act as editor while thinking strategically Must have professional social media content examples Must be comfortable working with C-Level executives AND blue-collar employees to develop stories Must work well within a creative team environment Transportation and Logistics industry experience a plus Proficiency with Adobe Photoshop and Canva Experience with video production software Proficiency with social media platforms (LinkedIn, Facebook, Twitter, Instagram, YouTube and TikTok) required|
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