With over two billion people using WhatsApp worldwide, the instant messaging app is the industry leader in providing a free and easy way for users to communicate.
From customer support to a unique and effective marketing channel, WhatsApp has created a wealth of opportunities for small businesses. For teams working remotely, WhatsApp provides an easy-to-use and completely free way to reach people at any time.
WhatsApp has new privacy features
Companies using the instant messaging app to communicate with colleagues and customers or as a marketing platform will be happy to learn that Meta has introduced new features on WhatsApp to give users more control with additional layers of protection.
Leave groups silently
WhatsApp group chats can be invaluable to small businesses across industries and niches, allowing participants to communicate and plan from one convenient place. While group chats don’t have to be forever and from time to time, members have to leave certain chats for some reason. For example, a team member may leave a company and does not want colleagues to know at that time.
It is now possible for participants to leave a group privately. Instead of notifying the entire group when someone leaves, only the admins are notified. This update to WhatsApp can be incredibly useful for colleagues or customers who want to discreetly leave a group.
Choose who can see you when you’re online
Knowing which team members are online will increase your company’s productivity and create easier ways to communicate. However, there are times when business users want to monitor a WhatsApp chat privately without being bombarded with messages.
Meta has introduced a feature that allows users to select who they can and cannot see when they are online. This way, if colleagues or customers don’t want to be connected when they’re online, other users won’t be able to see their online status.
Screenshot blocker for ‘View once’ messages
Sharing photos, videos and other content on WhatsApp is a convenient and effective way for small businesses to promote products and send promotions and more to the right people.
WhatsApp’s Once View feature gives users more control over their privacy, as photos or videos disappear from chat once opened, meaning chat participants don’t have a permanent digital record of such content.
For added security, Meta now enables screenshot blocking for Once View messages.
“We are testing this feature now and are excited to roll it out to users soon,” Meta writes.
With these extra layers of protection and security, small businesses in virtually any industry can take advantage of the many communication and marketing opportunities that WhatsApp offers with greater confidence and assurance that their messages and content are protected.
Get the latest headlines from Small Business Trends. Follow us on Google News.
This post WhatsApp has new privacy features was original published at “https://smallbiztrends.com/2022/08/meta-has-introduced-new-privacy-features-on-whatsapp.html”